Privacy Policy

1. Introduction

Privacy Policy – Pure Heat Club

Last updated: 27th May 2026

Pure Heat Club (“we”, “our”, or “us”) is committed to protecting your personal information. This Privacy Policy explains how we collect, use, and safeguard your data when you interact with our services, website, or studio located in Dubai, UAE.

2. Information We Collect

We may collect the following types of personal information:

  • Name, email address, and phone number
  • Booking and class attendance history (including sessions, events, and other bookings)
  • Payment information (processed securely through our booking platform and third-party providers)
  • Communications you send us

We may also collect information submitted through our website forms, including:

  • Early access applications
  • Contact enquiries
  • Private session requests
  • Corporate wellness enquiries
  • Mailing list registrations
  • Instagram username, where voluntarily provided
  • Company information where relevant
  • Group size and booking preferences where relevant

We and our service providers may automatically collect technical information including:

  • IP address
  • Browser type
  • Device information
  • Website interactions
  • Referral sources

This information may be collected through cookies and similar technologies.

We use Meta Pixel and Meta Conversions API to understand how visitors find and use our website and to measure advertising performance.


3. How We Use Your Information

We use your data to:

  • Manage your memberships, bookings, and payments
  • Send class schedules (session schedules), updates, and promotional communications
  • Respond to enquiries and support requests
  • Send booking confirmations and reminders where applicable
  • Manage early access applications and waitlists
  • Improve our services and customer experience
  • Measure and improve advertising performance
  • Maintain website security
  • Comply with legal obligations under applicable UAE law

4. Sharing of Information

Your information may be shared with trusted third-party service providers solely where necessary for the operation of our services, including:

  • YOGO, our booking platform
  • Stripe, our payment processor
  • Website hosting providers
  • Meta Platforms, Inc.
  • Email, analytics, and communication providers

All service providers are required to handle information securely and in accordance with applicable requirements.

Information may also be disclosed where required by law or where necessary to protect legal rights or business interests.

Certain providers may process information outside the United Arab Emirates. Appropriate measures are taken to ensure information remains protected.

5. Data Retention

Personal information is retained only for as long as necessary to fulfil the purposes described in this policy or as required by applicable law.

Where information is no longer required, it will be securely deleted or anonymised.

6. Cookies

Our website may use cookies and similar technologies to improve browsing experience, analyse website traffic, remember preferences, and support advertising activities.

You may adjust your browser settings to refuse cookies at any time. Disabling certain cookies may affect website functionality.

Where applicable, consent may be requested before placing non-essential cookies.

7. Your Rights

Subject to applicable law, including UAE Personal Data Protection Law (Federal Decree-Law No. 45 of 2021), you may have the right to:

  • Access personal information
  • Request correction of inaccurate information
  • Request deletion of personal information
  • Restrict or object to certain processing activities
  • Withdraw consent
  • Request a copy of your information

To exercise these rights, please contact us using the details below.

8. Security

Appropriate technical and organisational measures are implemented to protect personal information against unauthorised access, misuse, loss, or disclosure.

9. Third Party Links

Our website may contain links to third-party websites or services. Pure Heat Club is not responsible for the privacy practices of those websites and encourages users to review their policies separately.

10. Changes to This Policy

This Privacy Policy may be updated from time to time. Any changes will be published on the website with an updated revision date.

11. Contact

Pure Heat Club with Pure Heat Fitness Club LLC (“Pure Heat Club”)
SH01, Mimoza Building, Arjan Dubai, United Arab Emirates
Email: [email protected]